The price is primarily driven by fabric choice (100% cotton twill, polyester, or acrylic blends) and the embroidery technique. 3D Puff embroidery is more expensive than flat embroidery due to the increased thread count and labor. Additionally, the stitch count (total number of stitches required for a logo) is a critical cost driver; complex logos with high density will increase the unit price. For high-end markets, ensure the cap features a structured buckram to maintain shape and premium closures like brass buckles or high-quality Velcro.